The Ho Chi Minh City Metro is a planned rapid transit network that will serve Ho Chi Minh City in Vietnam. Its first metro line, Line 1, started construction in 2012 and is scheduled for completion in 2022.

In 2021, they think this is the right time to redesign the HCMC METRO brand identity to better suit brand visions and the new era. After many research sessions and discussions, HCMC METRO and we agreed to redesigned logo and designed a new  identity system to help HCMC METRO's brand image become consistent with HCMC Metro's brand attributes: Safe, modern and on time.

There are 2 units in charge of managing and operating HCMC METRO, the logo designs of these two companies also need to be calculated to match the HCMC METRO logo.

MAUR - The Management Authority for Urban Railways

HURC - The Ho Chi Minh Urban Railway Company

Infographic:

An integral part of a public transport. Vietnamese people have never gone to the metro before, so in addition to conveying the modernity and industrialism of the brand, we strive to create an intuitive, simple and easy-to-use infographic set as possible.

HCMC METRO has developed many versions of the map in the past, but we realize that it is not really optimal for the use of passengers. So we redesign the map in a minimalistic direction, not complying completely with the geographical itinerary of the lines, but simplify them to much simpler lines, focusing on the clarity and recognition the routes and stations.